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Video ads vs Static banner ads for my campaigns


Should I use video ads or static ads for my Facebook campaigns? With over one billion Facebook users, it’s no surprise that large companies are funneling significant amounts of money into research on optimizing advertisements for their social media audiences.… Continue Reading

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4 Things That Make a Great Landing Page


A landing page isn’t necessarily the same thing as your company’s homepage. A visitor coming to a landing page is usually arriving from a Google search or a banner ad. Who your company is and what it does might be… Continue Reading