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What is Website Localization?

Posted on June 3, 2016 by Ren
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Website localization is the process of adapting an existing website to the local language and culture in the target market. It is the process of adapting a website into a different linguistic and cultural context— involving much more than the… Continue Reading →

Web Design
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7 Reasons Why You Should Use WordPress

Posted on June 2, 2016 by Ren
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Let’s start with the question, what is WordPress? As we said from a previous post, WordPress is an online, open source website creation tool written in PHP. But in non-geek speak, it’s probably the easiest and most powerful blogging and… Continue Reading →

SEO, Web Design
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What is Interactive Marketing and Its Importance?

Posted on May 27, 2016 by Ren
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Interactive Marketing refers to the evolving trend in marketing whereby marketing has moved from a transaction-based effort to a conversation. The definition of interactive marketing comes from John Deighton at Harvard, who says interactive marketing is the ability to address… Continue Reading →

Homepage Design, Landing page design, Pre-sell Landing Pages, Web Design
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What is Global Marketing?

Posted on May 27, 2016 by Ren
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Global marketing is the process of adjusting a company’s marketing strategies to adapt to conditions in other countries. Let’s pretend for a moment that you have a widget you’d like to sell in Europe, and you are developing your marketing… Continue Reading →

Landing page design, Landing Page Flow, Web Design
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What is Infographics?

Posted on May 26, 2016 by Ren
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An information graphic or infographic is a visual representation of a data set or instructive material. An infographic takes a large amount of information in text or numerical form and then condenses it into a combination of images and text,… Continue Reading →

Homepage Design, Web Design
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Taking Advantage of Web Analytics

Posted on May 19, 2016 by Ren
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You gain numerous advantages and little in the way of disadvantages as you do analyze web statistics for your website, pretty much to say that it is a good practice. As you can see, numerous companies offer analytic programs to… Continue Reading →

SEO, Web Design
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What is a Content Management System?

Posted on May 13, 2016 by Ren
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A content management system or CMS is a computer application that supports the creation and modification of digital content using a common user interface and thus usually supporting multiple users working in a collaborative environment. CMS has been available since… Continue Reading →

Web Design
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How to Create a Kick Ass Sales Page?

Posted on May 10, 2016 by Ren
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A sales page is a pivotal page on your site: the difference between a mediocre and a good sales page can mean a huge difference to your business’ bottom line.   It is a good idea that you optimize your… Continue Reading →

Call to Action, Long Sales Letters, Offer Landing Page, Pre-sell Landing Pages, Web Design
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What is Multivariate Testing?

Posted on May 6, 2016 by Ren
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Multivariate testing is a technique for testing a hypothesis in which multiple variables are modified. The goal of multivariate testing is to determine which combination of variations performs the best out of all of the possible combinations.   Where A/B… Continue Reading →

Homepage Design, Landing page design, Web Design
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What is Social Media Optimization?

Posted on May 5, 2016 by Ren
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Probably, you haven’t heard social media optimization, unlike the others, such a website and search engine optimization. We it’s because, since then social media optimization never made it into the mainstream vernacular. Whether you’ve heard the term or not, you… Continue Reading →

Call to Action, Landing page design, Web Design

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